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Monthly Archives

January 2011

200 Ways to be Amazed at 200 Peachtree

By | Corp Events Unlimited, Corporate Events, Vendors | One Comment

When I am on-site shooting, I am focused – almost to a flaw. I am intently watching the flow of the event, thinking about the best camera settings for the situation, testing light temperature and exposure, looking for lively interactions between guests, visualizing what alternate perspectives may look like, keeping an eye on my assistant to make certain his lighting is not in my shot, looking behind me to make certain I am not obstructing the view of the guest (I am a HORRIBLE window), and many other tiny tasks that make up my definition of “professional event photography”. Rarely do I actually take my eye away from the camera and pay attention to the experience that is happening in front of my camera – the experience is for the guest, and my job is to capture it.

Sometimes though, the experience has too much impact to ignore! Such was the case this past Saturday night at 200 Peachtree: Corporate Events Unlimited teamed up with PWP Studio and more of the city’s best to create a magical night for our client and their employees.


Downstairs we greeted guests on arrival with a step/repeat logo wall we designed while our team upstairs captured guests enjoying drinks and passed hors d’oeuvres.

Once dinner was seated, roaming coverage continued and we changed our portrait station to a custom 200 Peachtree ballroom background created just for this event – we all really had a good time with it!

Dinner was followed by a smashing production display combined with a brilliant aerialist show and rockin’ soundtrack. Yes, I did take lots of pictures, but there were times when I was literally dumbfounded [chin + floor] by my surroundings – it was cool!

All in all, it was a great evening – thanks to our wonderful client for inviting PWP to capture this event for the fourth consecutive year, and to Gary and Paul for helping me capture this fantastic night!! Oh yea, – also to this nice lady who jumped behind the camera and screamed, “SAY CHEESE!”.